Are you a savvier shopper than 90% of Brits? Take this quiz to see if you could spot the best Black Friday deals

22 November 2018

Black Friday deals can be bamboozling with 'buy-one-get-one-free' on this, 30% off that, and an endless stream of other special offers. 

It means shoppers must really be on their toes to make sure they're getting the best deals out there. 

And it's often not as easy as you think. Cashback website Topcashback has put together a quiz about offers and discounts. 

Just one in ten of those surveyed got all five questions right, it has revealed. 

Nearly two thirds (65%) of consumers think that shops price items to confuse shoppers into not getting the best value on purpose, it found. 

So could you spot the best deals, and do better than 90% of the population and get all questions right? 

Countdown co-host and Topcashback brand ambassador Rachel Riley says: “It’s easy for people to go into a blind panic about numbers and switch off, especially when faced with prices, weights and units in the supermarket that are presented in different ways.

“But, the brain is a muscle, and for consumers to keep as much money in their pockets as possible, they need to be exercising it.

“This is even more important in the run up to Black Friday, when consumers will be faced will all kinds of deals and offers. It’s vital for consumers to brush up on their skills to avoid getting caught out.”

See the questions below and for each one, see if you can identify the best discount (answers are at the bottom of the page). Let us know how you did in the comments, plus experiences you have had while out shopping and looking for deals. Of course the best deal may not be the one with the biggest discount if it means buying a greater number of an item than you need - but for the purpose of the quiz we're looking for the biggest discounts. 


Question one

a) 200g butter for £1.70

b) 300g butter for £2.05

c) 400g butter for £3.25

d) 500g butter for £4.10

Question two

a) Buy one get one half price

b) Buy three get one free

c) Buy five get one free

d) Buy four get one half price

Question three

a) 35% off

b) Save a third

c) Save a quarter

d) 20% off

Question four

a) £15.30 per kg

b) £1.80 per 100g

c) £4.20 per 250g

d) 199p per 100g

Question five

a) 20% off all purchases

b) Get your 4th purchase free 

c) Get your sixth purchase free

d) Get your 10th purchase free

Answers: 1. B 2. A 3. A 4. A 5. B


In reply to by anonymous_stub (not verified)

Q5 is more subtle - B is not necessarily correct, and indeed typically won't be for many consumers. Answer B assumes I want to, and will, make 4 purchases (or a multiple of 4). The average cost in the mind of the company giving this offer is considerably less than 25% (some customers will forget, some won't return, some will buy more than 4) and it should be in the mind of the consumer, too. Unless I am fairly certain of purchasing precisely 4 (and not 6 and not 3), I'll bank the 20% off each purchase, please - answer A.

In reply to by anonymous_stub (not verified)

I got all the best buys right but don't know if I would have taken the time to work them out in a shop.

In reply to by anonymous_stub (not verified)

I got them all right except for Question 2 but aren't the a and b options the same? Presumably but should have been buy?

In reply to by anonymous_stub (not verified)

I can't agree with the answer to Q2. Both A and B result in a 25% discount from the price of one, so why is A considered to be the only right answer?

In reply to by anonymous_stub (not verified)

5 out of 5...................but then I've worked in finance for decades and wouldn't expect anything else!Shopping, well its only a bargain if a) you can afford it b) if you need it and c) its less than its normal/full price. I've just bought a sound bar on Black Friday, manufacturers list price £189, it satisfied a) and b) plus c) costing £79. Happy chappy!

In reply to by anonymous_stub (not verified)

The answer to Q2 is wrong or the question is ambiguous. The first two options area) Buy one get one half priceb) But three get one freeLet's assume they mean 'buy', not 'but', in (b).Option (a) presumably means that when you buy one of an item, you can buy a second half price. Overall saving is a quarter, or 25%. (you have a half of 1, which equals a quarter of 2, for free).On the same logic, Option (b) means that when you buy three of an item, you get a fourth for free. Overall saving is a quarter, or 25%. So (a) and (b) offer the same saving.

In reply to by Stephen (not verified)

"Answer B assumes I want to, and will, make 4 purchases (or a multiple of 4)." Stephen makes a valid point, but has made a further assumption with the parenthetical comment -- that EVERY fourth purchase is free. But Q5 doesn't actually say that. It says only "Get your 4th purchase free". It does not suggest that your eighth purchase will be free as well!We often read into things what we expect to be there. A clever marketer will take advantage of that -- and us.

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