Go veggie or give up takeaways or alcohol for Lent and save hundreds

28 February 2017

Ditching meat and fish for Lent could save a family as much as £353, according to research by Promotional Codes.

Lent begins tomorrow (Wednesday 1 March) and ends on Thursday 13 April.

But the voucher website says a family that successfully turns vegetarian for 40 days and 40 nights can save £353, equivalent to £59 per week.

Other profitable sacrifices include beer, takeaways and caffeine with those ditching their daily pint expected to save £157 by mid-April. Avoiding a daily coffee during Lent would earn £92 and shunning weekly takeaways will add an extra £78 to your bank balance.


More cost savings can be made by avoiding fast food, smartphone purchases and fizzy drinks (see the table below).

Darren Williams of Promotional Codes says: “Usually Lent is about sacrificing something that you love, and often people tend to give up products that are unhealthy for them.

“However, there could also be serious benefits to your wallet as well as your health when it comes to cutting out your cravings for Lent.

“Britain has a major binge culture, and if people are able to cut out just one of the products that they love to indulge in the savings could be enormous.

“Although some savings only appear small in comparison, they all add up over time.”

Potential Lent savings

The table below details how much you could save by giving up certain items over Lent.

ItemDaily or weekly savingTotal Lent savings
Beer (pint)£3.92 per day£157
Cheese (550g)£5 per week£30
Chocolate bar65p per day£26
Cigarettes (20 pack)£9.60 per week£57.60
Coffee (medium Americano)£2.30 per day£92
Fast food (cheeseburger)1.09 per day£43.60
Fizzy drinks (one can)68p per day£27.20
Ice cream tub£4 per week£24
Meat£59 per week£353
Smartphone purchases£10.50 per week£63
Sweets£1 per day£40
Takeaway pizza£13 per week£78

Daily calculations are for seven days per week, not just for weekdays.

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