Shopping-mad Brits will spend £342 each on presents for their family and friends this Christmas, according to new research.
Some 40% of people admit they will blow their budget by £70 or more, bespokeoffers.co.uk found.
Just under a third (31%) of shoppers said they would do their best to keep to their budget, with 14% planning on using voucher websites to get the best deals and 12% planning on splurging the cash on Black Friday to save as much cash as possible.
Despite the eye-watering amounts, a quarter (25%) of Brits are actually planning on spending less than they did last year, while 28% are planning on buying for just a select few – 5% of parents will be buying for their children only.
Women will be spoilt more than men with wives receive gifts worth £31 on average, compared to husbands at £25. Mums will receive presents worth £23, while dads will have £18 spent on theirs.
Kids aged three to 12 will be given gifts worth £49.50 on average, while teenagers’ will be worth £43. Poor old grandma and granddad will get presents worth just £8.
Shoppers are increasingly turning their backs on the high street. Half of people (50%) plan to do most of their shopping online, with 58% saying that it is more convenient to shop from the comfort of their own home than it is to head to the shops, while 48% said they did so because they thought they can get their presents cheaper online.
Many Brits are also last-minute shoppers with 31% of women and 34% of men admitting that they do some of their shopping on Christmas Eve.
Don't bust the budget
Stuart Brann, acquisition marketing director for bespokeoffer.co.uk, said: "With Christmas just a month away it's good to see that us Brits know what we're planning to spend and what gifts we're looking to buy. And with great deals available online, especially over this Black Friday-Cyber Monday weekend, there's no need to bust the budget.
"Our research shows that we all have our own way of shopping for presents but whether you're looking to buy gadgets, handbags, jewellery, watches, kids' toys or ‘experiences' for your loved ones this Christmas, at bespoke offers we have a fantastic range of deals available to help your money go further this festive season."