Today's the day shoppers up and down the land (and across the Pond) have been waiting for - Black Friday. High street and online retailers are hoping to get the official start of the Christmas shopping off with a bang.
So here's a round up of some top deals available to UK shoppers we've spotted so far:
The creator of the iPhone and iPad is holding a one-day Black Friday event in stores. It is expected to be offering discounted smartphones, tablets, desktop computers and more.
• Sony PlayStation 3 500GB & Grand Theft Auto V, £229.99
• LG 42LN570V 42-inch Widescreen 1080p Full HD Smart LED TV, £419.99
• Sony Xperia Z Black, £339.99
• ghd V Jewel Collection Amethyst Styler Set, £115.00
• Philips Sonicare Rechargeable Toothbrush, £100
• The Big Bang Theory - Season 1-6 [DVD], £29.99
• Monsters University [DVD], £9.99
• The Hunger Games Box Set (Books), £12.85
• Scalextric Fast & Furious, £92.99
Plus: up to 50% off movies and TV series; up to £120 off widescreen TVs; over 35% off console bundles; up to 60% off cookware; up to 50% off hair care products.
• Little Tikes Cozy Coupe at £29
• LG 42" Plasma TV £259 (normally £329.99)
• LG Blu Ray Player £34 (normally £50)
• Samsung GS3 Mini smartphone £99 (normally £199)
• Deals of up to 50% off watches and jewellery
• 15% off beauty and perfume
• De'Longhi ECAM26455 PrimaDonna S De Luxe, Automatic Bean-to-Cup Coffee Machine, £597.50 (original price £1,195, save 50%)
• KitchenAid Artisan 4L Food Processor - in Medallion Silver, Empire Red, Cream, Onyx Black, Candy Apple and Frosted Pearl, £194.98 (original price £389.95, save 50%)
• ghd Wonderland Deluxe Elite Gift Set (classic straightening iron and hairdryer), £97.50 (original Price £195, save 50%)
• Samsung Galaxy Camera, HD 1080p, 21x Zoom, 16.3MP, Wi-Fi, GPS, 4.8" Touch Screen, £199 (original price £329.95, save 40%)
• Sony Bravia KDL42W805 LED HD 1080p 3D Smart TV, 42", NFC with Freeview HD, £549 (original price £699, save 21%)