Why I hate Black Friday

robgood4's picture


Merry Christmas everyone! It might still be November but it’s fair to say that the UK’s festive period begins today – and what better way to start the celebrations than with a splurge of barely-contained consumerism?
At this wonderful time of year, families should be thinking about where to buy their Christmas tree and singing festive songs; instead, they are celebrating the most moronic day of the year – Black Friday.
Yet another “cultural” import from our American friends, Black Friday was unheard of in the UK until a few years ago. Now, blown out of all proportion by over-the-top, frenzied media coverage, it seems those of us who aren’t queuing outside our local major supermarket in freezing temperatures to get their hands on the latest goods are relics of a bygone age – a time when the size of one’s TV or the cost of their super-duper, magic latte machine wasn’t the most important thing in the world.
Even by 21st century standards, the cynicism of the day is striking. “SALES MADNESS”, “WEBSITE CRASHES DUE TO DEMAND”, “MAN GRAPPLES OTHER IDIOT OVER TELEVISION AT WEMBLEY SUPERSTORE.” These are the headlines – and ones the national media are more than happy to provide – that the retailers want. But all it does is encourage more and more of us to fear we are missing out on something we simply must have – even if we can’t afford or need it.
And this, for me, is the crux of the issue. Sure, it’s funny to laugh at the crassness, the rampant indulgence, the sheer awfulness of grown adults fighting with each other over an Xbox, but the frenzied nature of what Black Friday has become now convinces people that they must take part, that they must buy, like the happy consumers they are.
The UK’s long-standing love affair with debt and plastic is well-known. Days like Black Friday simply heap yet more pressure on families to stretch themselves even further at what is already an expensive time of year.
Stick it on the card and it’ll be fine.
Well it might not be – 10% off £500 is still a lot of money whoever you are or whatever you earn. So next year, wouldn’t it be great if we tell the retailers, the supermarkets and the tech stores that their promotions simply aren’t worth it?

Your Comments

Black Friday is a cynical shopping ploy. It is amusing to look at all the deals to see if you can find one you want, so far I haven't!

Witnessing the mob mentality on so called "Black Friday" on the news, I felt disgusted that people can behave in such a barbaric way, worse than animals. This culture of gimme, gimme, gimme, greed, grabbing something you dont need and being prepared to practically kill for it, paying no regard to other peoples safety. What a load of morons. Much of the reduced stuff was cheap tat anyway, whats wrong with waiting for the January sales, or the all-year-round sales as they are now? To all the idiots who queued half the night to fight their way to a "bargain" , more fool you. 

I share your disgust with this cynical ploy by the retail and media to get people to spend,spend,spend. Next time you get suckered into this shopping stampede recite to yourself debt,debt,debt. I'd be very interested to see figures for how much of Black Friday was paid for on the good old plastic. This will cost you in the long run much more than the small % you 'saved' on that must have bargain. The retail sector are tapping in on peoples belief that they simply must buy loads of stuff at this time of year. Yep! you want to spend to feel good about yourself and they will supply the goods and make obsene profits out of you. How much did you really save?  There really is no Father Christmas you know! He was just a marketting ploy dreamed up by  a soft drinks company in the good old USA.

Cofirms my view that the only good thing to come out of America was the musical!